The Florida Business Directory now offers a low cost
advertising alternative.
We have recently upgraded the PPC module.
Now, if you create your free account, add your listing and appropriate
keywords, your lising will show as a search result across our entire network
of Directories.
For instance, creating an account on the Florida Business Directory means
that if someone does a search on The Christian Internet Directory that
matches a phrase or keyword that you bid on, your listing would appear there
as well as on any of the other 26 web Directories in this network.
Your chances of getting targeted hits are greatly increased as a result.
If interested, you will be directed to our MAIN site to register your free
account, and you will use that login to created your listing(s), your
keywords and phrases, and then add funds to your new account via PayPal.
The listing will only become active once funds are added to the account.
As with many emerging technologies, PPC are known by several different
names and acronyms. Some people call it Pay Per Placement
engines (PPP), others call them Bid for Placement engines, and the list goes
on.
The industry is now trying to standardize on "Pay Per Click" as
the official terminology. The reasoning goes that you do not
actually pay for placement. Technically, the positions or
listings are free. You pay only for each click (i.e., visitor) that you
receive from that search engine listing. The person
placing the highest bid per click price for a keyword achieves the highest
placement or ranking.
The advantage of PPC's over paying for banner
ads is that you do not pay for impressions displayed, but instead for actual
click-throughs. With banners, you could purchase 1,000
impressions for $40 and receive only 20 clicks, costing you a whopping $2
per visitor. In general, there's no guarantees how much
you'll pay per visitor acquired with most forms of advertising. TV, radio,
magazines, and others normally force you to bear all the risk.
You must create ads and pick advertising locations that will be
cost-effective for your business.
Even though PPC cannot guarantee
you'll make a profit, it does offer you significantly less risk than many
other forms of advertising. It's also commonly known that
visitors from search engines (PPC or otherwise) are much more likely to
purchase products or services than visitors derived from traditional ads.
Search engines provide you with highly targeted visitors. Each click in
theory comes from someone who was actively looking for your products or
services.
Paying as little as 1 cent per visitor is dirt-cheap.
If you can't make a profit paying 1 cent per visitor, then you may be hard
pressed to find many advertising options that will work for you.
If you are ready to join this low cost advertising
program, please
click here
